Hawthorne Civil BID - Matthew TESCH

“Matt has great organisational ability, a truly creative mind, a sharp intellect and a willingness to work above and beyond the call of duty.” ~ Creative Agency MD

r new client work — start-ups, (re-)branding, infrastructure & wayfinding reviews, investigation Government Small Business Development Grant • 2012 : Successful bid to design Port of Brisbane erous local & state government programs / projects / events approved (QLD , NSW, ACT, etc). Brisbane small businesses in BNI-network-shared promotional collateral & event management • roject management of three major hardback publications (corporate & social histories), overseeing ams & volunteer contributors from state, national & overseas sources for timely event deliveries. hip, from sensitive rebranding (2011) through planned, progressively-simplified evolutionary uding 13 Annual Reports with an integrated print / digital approach increasingly harnessing ated in both output mediums, regarded as industry benchmarks in corporate messaging.

— one of our key focal points — are critical foundations for any hard- / cloud-based libraries.

“Excellent work with this … your work on all the material has been outstanding.”

~ State Government Director of Media & Corporate Communications

► 2018–2010 : ‘Surge period’ of multi-year project management of numerous programs with extensive intra- / inter-state & overseas collaboration, incl. online content collation & curation, facilitating, hosting & attending international events, arranging VIP/media itineraries, etc. ► 2018–2014 : Multi-media corporate comms highlights incl. centralised co-ordination of web (Joomla / Wordpress) CMS, active social media curation and cross-platform EDMs with print collateral & event-related signage, display stands / marquees, promotional materials, etc. ► 2025–2012 : Integrated brand packages for clients include mult-channel (office RGB, print CMYK & web HEX) palette guidelines, file-type usage matrices, customised social media tiles / banners & EDM templates, etc, plus guidelines from ‘quick-ref’ to ‘librarian-royalty’ in scope.

Data & Analytics ►

Tracking bid performance and providing insights to improve win rates. Monitoring marketing campaign effectiveness and making data-driven recommendations for improvement.

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2020–2011 : Masthead D&C was achieving 10% year-on-year growth pre-pandemic; ROI / yields since have led to pivot / refocus re-evaluations. 2018–2013 : Key realisation turning-point (across 2 major online projects) that click-through & open metrics aren’t even scratching the tip of the ‘digital iceberg’ & closer analysis needed.

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Our wins

Revealing boosts from CMS dashboard insights.